Tag Archive: document management

Building Loyalty on a Busted Budget

I am linking to this article I wrote – because we need to use this type of information to gain traction with our cusotmers – customer.

Finding high value customers?

Are you maximizing your marketing spend? Do you know your most profitable customers?

TransPromo is not for everyone

What is on the CMO Agenda for 2009? How do you target your customers. Take a peek at my upcoming series on customer retention.

1 out of 4 CMO’s have heard of TransPromo

TransPromo, a transactional printed documents combined with promotional marketing messages, has only been heard of by one in four marketers.

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