Today, InfoPrint announced the results of their last pilot which yielded a 27% uptick in color transpromo over the monochrome transpromo.
Today, InfoPrint announced the results of their last pilot which yielded a 27% uptick in color transpromo over the monochrome transpromo.
What is on the CMO Agenda for 2009? How do you target your customers. Take a peek at my upcoming series on customer retention.
TransPromo, a transactional printed documents combined with promotional marketing messages, has only been heard of by one in four marketers.