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All Articles

1. KNOWING THE VALUE OF LOYALTY
   29Jan10 • admin • 1 comment
2. Is Your Customer Front and Center? TransPromo, a Precision Marketing Strategy Helps GAM Drive Relevant Communications
   20Jan10 • admin • 0 comments
3. PEPSI Cans the Super Bowl
   18Dec09 • admin • 3 comments
4. The Challenges of B to B Marketing
   8Dec09 • admin • 1 comment
5. Consumers leave loyal brands due to noise level
   22Nov09 • admin • 1 comment
6. Consumers Emotionally and Physically Unsubscribe to Irrelevant Marketing Noise
   17Oct09 • admin • 0 comments
7. Results are in: Electronic Delivery vs. Traditional Mail
   20Sep09 • admin • 1 comment
8. Twitter is not that Social
   18Aug09 • admin • 2 comments
9. TransPromo Now or Never? Are we talking to ourselves again?
   18Jul09 • admin • 2 comments
10. New Precision Marketing White Paper
    9Jul09 • admin • 0 comments
11. Precision Marketing! – InfoPrint Gives Away TransPromo Tools!
    5May09 • admin • 1 comment
12. Are You Bitter Over Twitter?
    28Apr09 • admin • 1 comment
13. How are you tying in Social Media and to Traditional Marketing?
    26Apr09 • admin • 0 comments
14. Data Analytics Drive Results
    11Apr09 • admin • 2 comments
15. Building Loyalty on a Busted Budget
    11Mar09 • admin • 0 comments
16. Pilot #2 Delivers 27% lift using InfoPrint TransPromo
    10Mar09 • admin • 1 comment
17. Finding high value customers?
    22Feb09 • admin • 1 comment
18. TransPromo is not for everyone
    15Feb09 • admin • 2 comments
19. Dropping 2009 Ad Spend, USPS Reduced Work Week, creates TransPromo Opportunity
    1Feb09 • admin • 2 comments
20. One thing you don’t know about the Best Western Transpromo Pilot?
    12Jan09 • admin • 2 comments
21. Target Marketing Magazine reports “The Nuts and Bolts of TransPromo”
    4Jan09 • admin • 1 comment
22. 2009 Predictions (The World and TransPromo!)
    31Dec08 • admin • 3 comments
23. 1 out of 4 CMO’s have heard of TransPromo
    20Dec08 • admin • 4 comments
24. Best Western Pinches the Grinch this season and delivers lifts of 15%-500%
    13Dec08 • admin • 1 comment
25. How did one of the world’s largest hotel chains deliver a 15% increase in promotion response?
    3Dec08 • admin • 6 comments
26. Mailman Steve ditches junk mail for good!
    23Nov08 • admin • 1 comment
27. You better know this before you speak to your next CMO customer
    21Nov08 • admin • 1 comment
28. Before and After Loyalty Statement
    17Oct08 • admin • 0 comments
29. MS NBC Highlights Best Western’s Transpromo Pilot
    16Oct08 • admin • 1 comment
30. Junk Mailers are Cutting Down Trees Willy-Nilly!
    10Oct08 • admin • 0 comments
31. The Perfect Storm: No Email, No Junk Mail – -What is a marketer to do?
    21Sep08 • admin • 2 comments
32. Do you know what your EMAIL is doing?
    14Sep08 • admin • 0 comments
33. The Politics Behind TransPromo
    30Aug08 • admin • 1 comment
34. Do you know what your junk mail is doing?
    9Aug08 • admin • 3 comments
35. The final Article: Transpromo and Aging Baby Boomer
    30Jul08 • admin • 1 comment
36. Social Trends, Economy & Transpromo
    26Jul08 • admin • 1 comment
37. Transpromo: Therapy for the CMO and more
    11Jul08 • admin • 3 comments
38. Transpromo Assisting the Healthcare Industry
    9Jul08 • admin • 3 comments
39. Common Questions and Answers
    6Jul08 • admin • 1 comment
40. Transpromo can help ease the housing issues of the aging population
    3Jul08 • admin • 0 comments
41. How Transpromo can help solve social issues.
    1Jul08 • admin • 0 comments
42. Business-2-Baby Boomer? (A Transpromo Exclusive for the 75 and older crowd)
    25Jun08 • admin • 0 comments
43. Transpromo can Help Building Loyalty in B-2-B
    10Jun08 • admin • 0 comments
44. Educational Transpromo (B2B)
    8Jun08 • admin • 0 comments
45. Part 5: We got you to the retail store, now what?
    3May08 • admin • 0 comments
46. Part 4: Transpromo, Making the Customer Communication Targeted, Relevant and Timely
    27Mar08 • admin • 0 comments
47. More on Paper vs E Statements…
    21Mar08 • admin • 0 comments
48. Part 3: Transpromo, “It’s in the Mail”
    16Mar08 • admin • 2 comments
49. Part 2: Transpromo: Customer Buys…
    12Mar08 • admin • 0 comments
50. Part 1: What is Transpromo-Live?
    11Mar08 • admin • 0 comments
51. Will the iPod generation want paper or electronic bill presentment?
    9Mar08 • admin • 0 comments